Self-Publishing Book Marketing Guide:

Planning:

• Make a list of everything you can do to market (get the word out about) your book and do every single one.

Before-Launch:

• Make social media accounts for the book (AND use existing accounts).
  • Facebook, Instagram, Twitter (others).
• Post previews on all social media accounts.
• Post preview on blog.
• Get a mailchimp account.
  • Add a mailing list signup to your blog – linked to the mailchimp.
• Get a professional cover design.
• Find out what keywords work for your book. Use these keywords in the blurb/description.
  • Google relevant keywords.
  • Google coming of age keywords.
  • Use this Keyword tool: https://booksprout.co/publisher/tool/amazon-keyword-tool
• Make sure the blurb is compelling – like a movie blurb. (See examples I’ve written for newer book).

During-Launch:

• Format your book appropriately in word.
• Add a link at the start of your book to a mailing list signup.
• Add a link at the start of your book to your website.
• Enrol in Kindle Unlimited.
• Enrol in KDP Select.
• Put the book in ‘books’ on joshuakrook.net.
  • Update cover photo to the new book on joshuakrook.net
• Get a free month’s trial of hootsuite.
  • Add 10 social accounts
  • Schedule 5x posts a day on each account.
• Use Buffer.com
  • Schedule 10 posts directly to Twitter, FB and LinkedIn in one place
• Upload book to Kobo, Google Books, GoodReads, Book Depository, iBooks, iTunes, Barnes and Nobles

 

After-Launch:

• Schedule posts on social media (1 day of work – schedule all posts).
• Post on Reddit subgroups.
• Post on blog (x3). Make one post about ‘how to self-publish a novel’.
• Post another blog post about how to self-publish a novel (tell the story of how you did yours – link to your book).
• Host a giveaway on Goodreads.
  • Can offer 2 signed copies of the book.
• Post the book to promotional sites on the same day (NB: Most of these sites require the book to be sold at $0.99, but it’s worth it).
  • Bargain Booksy
  • Booksends
  • Genrepulse
  • Price Dropped Books
  • Free Kindle Books & Tips
  • Books Butterfly
  • Kindle Nation Daily
  • BookRunes
  • Just Kindle Books (Use Promo code at purchase: PAIDAUTHOR).
  • eBookDaily
  • com
  • com
  • AwesomeGang
  • com
  • net
  • com
  • BookGorilla
  • com
• Pay for an ad on Bookbub.
• Pay for an ad on Amazon Ads. (https://ams.amazon.com/) (DONE ALREADY)
• Pay for an ad on kboards. (DONE ALREADY – Bought ‘featured book at top of forum’)
• Pay for an ad on BookReaderMagazine.com (Use Promo code at purchase: PAIDAUTHOR). (DONE ALREADY)
• Host an AMA on AMAFeed.
• Host an AMA on Reddit.
• Email for interviewers from book podcasters.
• Email for interviews from book sites/reviewers.
• Email for interviews from news sites.
• Send free kindle copies to vlogger book reviewers on YouTube.
• Send free copies to book reviewers.
• Send free copies to blogger reviewers.
• Engage in ‘review swaps’ with other authors.
• Post quotes from your book on Instagram.
• Contact local newspapers, schools, libraries and radio stations – ask if you can do a reading.
• Publish an audiobook version with acx.com (Use their voice actors and split royalties with them).

 

Buy my novel on amazon:

CLICK HERE:

https://www.amazon.com/dp/1717143547/

Caught between the pull of the crowd and a personal dream, Calloway is placed on a collision course with society. When he quits university and makes a plan to run away, even his best friend seems lost.

For three days, he finds himself in a world of dive bars, sex, poets and runaway teenagers, searching for a guide to show him the way to a meaningful life. 

Through Calloway, Joshua Krook has created a classic coming-of-age story, a powerful book that captures what it means to be young, restless and hungry for meaning.